ballyhoo

英 [ˌbæl.iˈhuː]      美 [ˌbæl.iˈhuː]
  • n. 大肆宣传;大吹大擂
  • vi. 大肆宣传;大吹大擂
  • vt. 大肆宣传;大吹大擂
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将“ballyhoo”想象成一个在“ball”球场上大声喧哗和招揽观众的人,因为他们的“hoo”声音很大,以此形象记忆这个单词,它表示的是喧嚣的招揽声或过度的宣传。

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ballyhoo 大吹大擂

可能来自拟声词。

ballyhoo
ballyhoo: [20] Ballyhoo remains an etymological mystery, but there is no shortage of suggested candidates as its source: an Irish village called Ballyhooly; an old nautical slang word ballyhoo meaning ‘unseaworthy vessel’, which seems to have been an anglicization of Spanish balahú ‘schooner’; and the bizarre late- 19th-century ballyhoo bird, a fake bird made of wood and cardboard and intended to fool a birdhunter. None of them, alas, seems remotely relevant to ballyhoo’s original American sense, ‘barker’s patter outside a circus tent, to encourage people to enter’.
ballyhoo (n.)
"publicity, hype," 1908, from circus slang, "a short sample of a sideshow" (1901), which is of unknown origin. There is a village of Ballyhooly in County Cork, Ireland. In nautical lingo, ballahou or ballahoo (1867, perhaps 1836) meant "an ungainly vessel," from Spanish balahu "schooner."
1. They announced, amid much ballyhoo, that they had made a breakthrough.
在一通大吹大擂中,他们宣布自己取得了突破。
2. The candidate's campaign was attended with too much ballyhoo.
对候选人的竞选宣传得太过分了.
3. I have never heard so much ballyhoo for such lousy movie.
对这样一部糟糕透顶的影片进行如此的夸大其词的大吹大擂的宣传,我还从没听说过.
4. In Taiwan, many candidates ballyhoo their campaigning in the street.
在台湾, 许多候选人在街上为他们的竞选活动大举造势.
5. The company was too conservative to indulge in ballyhoo in its advertising.
这公司太过保守以至于在它的广告上没办法尽情大举造势.

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